Publications
The North Ballarat Sports Club previously had a Memorandum of Understanding with YMCA Ballarat relating to the ‘Silver Sneakers Program’, the objective of which was to provide up to three fitness classes per week tailored for people aged 50 years and over.
As the club was based at MARS Stadium Ballarat, the spacious football warm up area provided a comfortable space for the participants to exercise, before enjoying some morning tea in the Sports Bar.
Since its inception, the popularity of this initiative has been astounding, and before long they were holding three classes per week, with strong attendance in each of the classes.
In early April 2022, the YMCA advised the club that the funding for these classes would be discontinued. Rather than see the classes terminated, the club made the decision to take on board these classes as part of the club’s operations.
This was an easy decision to make as the benefits provided to members, the club and the Ballarat senior community specifically, were countless.
The program ticks all boxes in that it provides the club the opportunity to offer positive programs to their members and the local community, which is one of the main reasons for a community club’s existence – the ability to address not only the physical but psychological well-being of its members.
The Silver Sneakers Program is fun, healthy, and an opportunity to make friends.
The members love the sessions, which the North Ballarat Sports Club is thrilled to provide. Joe Lynch, Manager of Planning and Strategy at the North Ballarat Sports Club said “The special part of these sessions is that it says you are never too old to look after yourself, and our sports club is not just for the young but also the young at heart.”
As part of taking responsibility for the operation of the classes, the club re-engaged Julianne, the class instructor, and re-branded the program as the ‘North Ballarat Movers & Groovers’.
The club is now embarking on a marketing campaign to further grow the popularity of these classes, and thereby increase the value in their club membership to the Ballarat senior community.
The terms remain the same after the departure of the YMCA, with all over 50s welcome, the only prerequisites being that participants are holders of a club membership and pay the $6 class fee.
These classes form part of the offering for seniors, complementing fortnightly Morning Melodies shows, senior citizen bus group luncheons, free bingo and value senior meals from the Bistro.
This is a great initiative by the North Ballarat Sports Club and a great example of “Great Clubs Connecting Communities.”
If you would like to see view previous articles, have a browse through the archive or use the search function
Loading…
In FY25, Victorian Keno players enjoyed almost 10 million wins worth more than $131.9 million.
For many club patrons across Victoria, FY25 was a year to remember – all thanks to a life-changing Keno win.
Victorian players had a standout year, tallying over 9.9 million Keno wins collectively worth than $131.9 million in prize money.
In FY25, Keno players across the eastern states of mainland Australia celebrated more than 76 million wins collectively worth more than $1.2 billion.
During this time, Keno crowned 20 millionaires and multi-millionaires who together took home more than $57.9 million. Two of these major jackpot winners were from Victoria.
Laverton woman thanks ‘manifestation magic’ for Keno win
A Laverton woman shared she was left thanking the universe after she scored a $60,000 Keno Classic 8 Spot prize at Club Laverton in the weeks leading up to last Christmas.
“It was a big surprise! Especially coming up to Christmas, it’s perfect!” she cheered.
“Do you want to hear something really funny? I just wrote in my diary the day before winning, ‘Thank you, universe, for my Keno 8 Spot win’. Then it really came true!
“I’m a firm believer in the law of attraction and manifestation, and I love affirmations!
“It was awesome seeing all eight numbers pop up on the screen.
“I’ve had a few wins in Keno over the years. It’s like the stars align for me when I play - it’s my thing!”
Club Laverton manager Gus Alimovski said the team happily shared in the excitement with their major Keno winner.
“What an incredible win for our patron! It’s always great hearing these winning stories, and now we have another one to share with our patrons,” he said.
“We’re thrilled for our customer, and we hope to see more Keno winners in our venue soon.”
All eyes on a winning FY26
Keno’s National Partner Manager Luke Harrison said he couldn’t wait to see which Victorian clubs welcomed the next big Keno winners.
“Last financial year, players at Victorian clubs celebrated some impressive victories,” he said.
“A key highlight has been the growing popularity of Keno’s Bonus and Replay features among club patrons. This trend reflects how venues are successfully connecting with their customers, sharing updates on jackpot increases, promotional offers, and game enhancements.
“When players opt into Keno Bonus, they unlock the chance to multiply their winnings by up to ten times, while the Replay option adds another layer of excitement.
“Many players are still unaware of these features, making it vital for staff to start conversations and educate them on the full range of Keno possibilities!”
Mr Harrison said the solid Keno performance at Victorian clubs last financial year laid a strong foundation for continued success in FY26.
“Clubs across Victoria are embracing fresh approaches to elevate the customer experience, and Keno’s rising popularity is playing a key role in that journey,” he said.
“There’s also a wide array of Keno resources available to clubs, from eye-catching point-of-sale materials to engaging promotions, all designed to keep the game front and centre.
“As the new financial year unfolds, Keno is looking forward to celebrating more big wins for Victorian club patrons, and more success stories for the clubs that host them.”
Contact your Business Development Manager to find out how Keno can best support your club in FY26.
Visit Keno Connect for more information on maximising Keno in your club - www.kenoconnect.com.au
